SVOD on your own TV apps works like this: you sell subscriptions, season passes or rentals on your website, and Tappla opens the members-only rows in your native Apple TV, Fire TV and Android TV apps for everyone who paid. Tappla does not host your videos and does not collect your payments. No revenue share.
Tappla never hosted your videos; your host does. The same now goes for money: your checkout takes the payment, Tappla turns the TV on for the people who paid.
Vimeo, Bunny Stream, a live stream or a feed. Billed by your host, read by Tappla.
Plans, prices, trials, invoices and refunds stay where they are. The money goes to you, not through us.
Native apps under your own developer accounts, with members-only rows that open for the people you grant access.
Vimeo, Bunny Stream, a live stream or a JSON feed. Tappla reads your library; nothing moves to us.
Use the checkout you already have: Stripe, your membership software, your donation platform. The money goes straight to you.
Your checkout emails an access code, or your site unlocks the TV directly through our partner API. Set an expiry for a season pass or a rental.
The TV shows a short code, the viewer confirms on their phone, and the members-only rows open. No password typed with a remote.
Each app store has its own rules for paid content. Here is where you can sell on your website and unlock in the app.
Paid access sold on your website, unlocked in the app. Apple allows this for video apps as long as the app itself shows no purchase button or payment link.
Same model: the purchase happens on your website, the app only opens what was bought.
Google Play explicitly allows apps that only give access to content paid for elsewhere.
Through Roku Pay, inside your Roku app: Roku requires its own billing for subscriptions. You create the subscription in your Roku developer account and connect it in your dashboard; Roku bills the viewer, pays you and keeps its share. Your Roku app needs a new build for it, on request.
Make sure we're the right fit
If you want one service to host your videos, sell your plans, run your trials and chase failed payments, an all-in-one subscription platform fits better. Tappla is for organizations that already have a host and a way to take payments, and want their own native TV apps on top. Tappla does not sell ads either: if you run ads, the apps play them from your own ad server.
Yes, with your own checkout. You sell subscriptions on your website, Tappla builds your native TV apps and opens the members-only rows for whoever you grant access. Tappla does not host your videos and does not collect your payments, the same way a website builder does not run your payment provider.
No. Tappla charges a flat monthly price for the apps. Payments go from your viewers to you, through whatever checkout you use.
On Roku, yes: through Roku Pay, with their Roku account, after you connect your Roku subscription in the dashboard (a new Roku build, on request). On Apple TV, Fire TV and Android TV, no: the stores require their own billing for purchases made inside an app, so the purchase happens on your website and the app only unlocks what was bought.
All four. On Apple TV, Fire TV and Android TV you sell on your website and the app opens what was bought. On Roku, viewers subscribe inside your app through Roku Pay, which Roku requires; Roku bills them and keeps its share. Roku Pay needs a new Roku build, on request.
Yes. An access code can expire after a number of days, which is the shape of a rental or a season pass. A single paid title works as its own members-only playlist.
Any that can email your viewer an access code after a purchase, or call our partner API. Many organizations already have one: Stripe, a membership system, a donation or church management platform.
They do not type a password. The TV shows a short code, they enter it on their phone with the access code you gave them, and the TV opens within seconds. If your website knows who your members are, the TV can send them to your own sign-in page instead, and your site unlocks it without an access code. On Roku, viewers type your access code on the TV with the remote, or subscribe through Roku Pay.
No. Tappla only sees an opaque reference you choose, never a member's name, email or what they paid.
More: Members-only content · OTT app development · Vimeo OTT in 2026
From the help center: Members-only content · Grant TV access from your own website
One flat monthly price for the apps, no revenue share, every listing in your name.